I Am The Niche

Let’s get one thing straight — I was never made to fit in one box.
I tried that. Shrinking. Editing myself. Picking one “lane” just to be digestible.
But clarity without authenticity? That’s a cage in disguise.

I’m a creative director. A content strategist. A media personality. A storyteller.
Sometimes all in one day.

So when people ask, “But what do you do?”
I smile — because I move through the world with range, purpose, and audacity.

‍

The Pressure to Niche Down

In a world obsessed with bios that fit in Twitter headers and elevator pitches that sell in 30 seconds, being multifaceted is radical.
We’re taught to master one thing, stick to one platform, be one version of ourselves.

But my power isn’t in one lane — it’s in how I connect them all.

The Truth About Being a Multi-Hyphenate

It’s not always polished.
It’s staying up editing content after your 9–5.
It’s writing a pitch deck while prepping for an interview.
It’s constantly evolving — and constantly hearing, “Maybe just focus on one thing.”

But the truth is: this is my focus.
My creativity flows between lanes. That’s where the magic lives.

‍

Why I Built a Brand That Reflects It All

I didn’t create Naturally Nesh or Neshverse Media to fit a mold.
I created them because I am the mold.

My story. My skillset. My vision. All of it deserves space in full color.
And so does yours.

‍

To My Fellow Multi-Hyphenates…

You’re not doing too much.
You’re doing what you were built for.

Stop shrinking.
Stop apologizing.
Stop waiting for permission to be all of who you are.

Be the niche.
Be the blueprint.
Be the brand.

‍

If this post hit home, share it with a multi-hyphenate who needs this reminder.

‍